Skip to content

Small groups of persons can, and do, make the rest of us…

“Small groups of persons can, and do, make the rest of us think what they please about a given subject. But there are usually proponents and opponents of every propaganda, both of whom are equally eager to convince the majority.” quote by Edward Bernays
Download Open image
“Small groups of persons can, and do, make the rest of us think what they please about a given subject. But there are usually proponents and opponents of every propaganda, both of whom are equally eager to convince the majority.”

Edward Bernays

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

It notes that small groups can shape public opinion, with both sides equally eager to persuade, emphasizing the power of organized influence.

In simple terms: Small groups can steer what people think.

Key Takeaway

Recognize and critically evaluate persuasive groups.

Themes

media influence public opinion propaganda social dynamics

Mood

skeptical alert

Type

cautionary analytical

When to use this quote

  • political campaigns
  • advertising
  • social media movements
  • grassroots activism

Key Concepts

psychology of persuasion group dynamics information control

Questions to Reflect On

  • Who are the influencers in your environment?
  • How can you maintain independent thought?
A Different Perspective

Persuasion can be manipulative and suppress dissent.

★ ★ ★ ★ ★ No ratings yet

More by Edward Bernays

Explore all 47 Edward Bernays quotes

More Competition quotes

Browse all 3,894 Competition quotes