A brand today is much more than status. Consumers have to be able to trust it. — Kenneth Cole Copy Share Image
There are brands out there in the world that have an incredible influence on the culture. Numerous ones are badly done. — Stefan Sagmeister Copy Share Image
The success of an entire advertising campaign may stand or fall on what is said in the headlines of the individual advertisements. — John Caples Copy Share Image
Your priority has to be the creativity - and build a brand. That's what everybody did - Balenciaga, Dior, Saint Laurent. That's… — Nicolas Ghesquiere Copy Share Image
All of marketing consists in creating relationships. Real relationships: friends, lovers, partners, warriors, fans. — John Kremer Copy Share Image
Any entrepreneur worth their salt knows that their brand is worthless if it doesn't somehow contribute to society or the overall good… — Lynda Resnick Copy Share Image
Historical truth and the marketing needs of the movie and television industry remain fundamentally incompatible. — Antony Beevor Copy Share Image
“Marketing is the act of telling stories about the things we make—stories that sell and stories that spread.” — Anonymous Copy Share Image
I am the best sports entertainer in the world. I always hear, 'Sports entertainer? You're a sell-out!' Call me a sell-out if… — Tommaso Ciampa Copy Share Image
People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them.… — Seth Godin Copy Share Image
You put choice on the table, you change the whole game. Everything is about control. If an ad is interesting to you,… — David Droga Copy Share Image
Artists know that you can take an advertising sign and make something joyful with it. It's sometimes hard for people who don’t… — Ellen Gallagher Copy Share Image
Advertising is much less powerful than advertisers and critics of advertising claim, and advertising agencies are stabbing in the dark much more… — Michael Schudson Copy Share Image
“Education itself is Marketing--marketing tools and perspectives to people who don't necessarily realize why they need them, how it will serve them,… — Shellen Lubin Copy Share Image
In any branding strategy, you need to figure out what is the image you want to project. Then behave accordingly. And above… — Jeffrey Pfeffer Copy Share Image
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with… — William Bernbach Copy Share Image
Nobody really truly supporting independent filmmakers anymore. It's just dire. There's a lot of bad filmmaking, and there's a lot of people… — Daniel Gillies Copy Share Image
Just in the past couple of years, there's been pushback against some of that marketing, as parents have gotten really upset. Now… — Anna Lappe Copy Share Image
The most potentially transformative impact of social media is its ability to encourage brands to marry profit and purpose. The reason brands… — Simon Mainwaring Copy Share Image
“No matter how large and enlightened retailers become, they remain generalists, and there are things that are difficult for them to do… — Greg Thain Copy Share Image
“Darwin's Theory Survival of the Fittest, also applies into Business. Companies which consistently innovate, keep itself updated with customer's needs, market trends,… — Ashu Gaur Copy Share Image
Factory-farm lobbyists are so powerful and so well funded and they do everything in their power to hide the truth about farming.… — Moby Copy Share Image
People don't care what men wear or how they look. Unfortunately for women, the music industry is very visual and objectifying. The… — Alessia Cara Copy Share Image
I had no inkling I was going to run into this kind of luck I experienced. It's all happened and it's all… — Shilpa Shetty Copy Share Image
The advertising man is a liaison between the products of business and the mind of the nation. He must know both before… — Glenn Frank Copy Share Image
In marketing you must choose between boredom, shouting and seduction. Which do you want? — Roy H. Williams Copy Share Image
We market to attract new business. But the one sitting in front of you AT THIS MOMENT is your best ever chance… — Hania Whitfield Copy Share Image
“I think if Jesus ran a branding campaign these days, his slogan would be: That’s not what I meant by that.” — Danielle LaPorte Copy Share Image
People say we live in an age of information overload. Right? I don't know about that, but I just know that I… — James Veitch Copy Share Image
To be a success in advertising you must want to fill other people with a passion for possession. — Bernice Fitz-Gibbon Copy Share Image
“Marketing is safe. Sales is risky. UNLESS, marketing has done its job. Then sales is safe too.” — Richie Norton Copy Share Image
You are as good as your product. When you are used and loved by everyone, your brand equity is high. When you… — Mark Pincus Copy Share Image
It's always good to be known. You want to build your brand up, want to build your name. — Zach LaVine Copy Share Image
Force yourself to simplify every initiative, every product, every marketing, everything you do. — Keith Rabois Copy Share Image
Today I find it's extremely hard to launch one's brand, and that's also why we are helping these young talents. — Delphine Arnault Copy Share Image
My brand was always going to be based on my personality. I didn't want people hiring me for what I said. I… — Larry Winget Copy Share Image
When you invest in high-quality brands, it pays off with high-quality audiences and, ultimately, high-quality advertising rates. — Jim Bankoff Copy Share Image
SEO is knowing what the search engines want and giving it to them... so hard they f***ing bleed — David Naylor Copy Share Image
God wants to increase you financially, by giving you promotions, fresh ideas and creativity — Joel Osteen Copy Share Image
One consequence of this is that people are expected to make it on their own by chasing clicks or building a brand.… — Astra Taylor Copy Share Image
