Fifteen Minutes of Notoriety Beats the Best Advertising Money Can Buy — Ernie J Zelinski Copy Share Image
Brands need to take the phrase 'acting like a publisher literally. — Dietrich Mateschitz Copy Share Image
A brand is nothing but an expression of the consumer’s loyalty and trust. — Phil Dusenberry Copy Share Image
The most dangerous thing for a branded product is low interest. — Dietrich Mateschitz Copy Share Image
“GOODBYE, THE TRADITIONAL MARKETING! HELLO, NEUROMARKETING!” — Hedda Martina Sola M. Econ Copy Share Image
The key ingredient to better content is separating the single from the stream. — David Hahn Copy Share Image
Often, the disconnect between the marketing hype around a new product and what the product actually does is astounding. — Mitch Kapor Copy Share Image
Don’t tell me how good you make it; tell me how good it makes me when I use it. — Leo Burnett Copy Share Image
Every advertisement is part of the long term investment in the personality of the brand. — David Ogilvy Copy Share Image
You've probably got a device on you that can shoot decent video, so what's stopping you? — Steve Garfield Copy Share Image
It is not easy to describe the present position of legal opinion on advertising and free speech. Only a poet can capture… — Anonymous Copy Share Image
When you're in the car, how well you do is down to you and you alone-no band, no management, no marketing. — Nick Mason Copy Share Image
“Your brand must communicate the value that you bring to a working relationship.” — idowu koyenikan Copy Share Image
You can always change your branding or hire lawyers, but it's critical that you figure out if you have product market fit,… — Payal Kadakia Copy Share Image
All these retailers these days are under pressure. Why? It's because... for the last 30 years, value equaled price. But now, value… — Chieh Huang Copy Share Image
I think there is a serious corruption in the idea sold through advertising that you can attain spiritual peace through lifestyle and… — Edward Norton Copy Share Image
A branding program should be designed to differentiate your cow from all the other cattle on the range. Even if all the… — Al Ries Copy Share Image
Our co-founder and company president, Jim Levy, came from a record industry background and understood the marketing and promotion of artists as… — David Crane Copy Share Image
With 'Supermoms,' my ex-husband and father of my 15-year-old child was a writer-producer on that project. We're both of the mind that… — Julie Warner Copy Share Image
At a certain point, this is a brand. It's got to be bigger than me as one little person. We have a… — Michael Bastian Copy Share Image
If you didn't get it right and then you have to release a director's cut to undo what the studio made you… — Neill Blomkamp Copy Share Image
Advertising agencies don't care about a better world in the end. They are servants of their client: what the client wants is… — Oliviero Toscani Copy Share Image
We'll continue to see more and more brands integrate social causes, charitable components and environmental issues as underlying themes to their campaigns… — Amy Jo Martin Copy Share Image
“Will looked at Evie funny. "Advertising?" "Yes. You've heard of it, haven't you? Swell modern invention. It lets people know about something… — Libba Bray Copy Share Image
There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules. They… — William Bernbach Copy Share Image
“One of the most important lessons about crossing the chasm is that the task ultimately requires achieving an unusual degree of company… — Geoffrey A. Moore Copy Share Image
“The notion of carefully wrought bullshit involves, then, a certain inner strain. Thoughtful attention to detail requires discipline and objectivity. It entails… — Harry G. Frankfurt Copy Share Image
Making the logo twice the size is often a good thing to do, because most advertisements are deficient in brand identification. Showing… — David Ogilvy Copy Share Image
The gym and the treadmill is a good idea. But the problem is we spend so much effort in marketing messaging, deluding… — Dan Buettner Copy Share Image
Driving up the value of the advertising is a big commitment for Microsoft. — Bill Gates Copy Share Image