The notion of carefully wrought bullshit involves, then, a…
““The notion of carefully wrought bullshit involves, then, a certain inner strain. Thoughtful attention to detail requires discipline and objectivity. It entails accepting standards and limitations that forbid the indulgence of impulse or whim. It is this selflessness that, in connection with bullshit, strikes us as inapposite. But in fact it is not out of the question at all. The realms of advertising and of public relations, and the nowadays closely related realm of politics, are replete with instances of bullshit so unmitigated that they can serve among the most indisputable and classic paradigms of the concept. And in these realms there are exquisitely sophisticated craftsmen who - with the help of advanced and demanding techniques of market research, of public opinion polling, of psychological testing, and so forth - dedicate themselves tirelessly to getting every word and image they produce exactly right.””
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Bullshit is crafted with meticulous detail, demanding discipline, yet serves manipulative ends in advertising, PR, and politics.
In simple terms: Bullshit is carefully made, not just random lies.
Recognize and question overly polished messages.
Themes
Mood
Type
When to use this quote
- media consumption
- political campaigns
- marketing strategy
- public relations training
Key Concepts
Questions to Reflect On
- How does polished language affect belief?
- What tools help spot hidden agendas?
Even skilled bullshit can be persuasive, making detection hard.