“If the leader of the organization can’t clearly articulate WHY the organization exists in terms beyond its products or services, then how… — Simon Sinek Copy Share Image
Great leaders are willing to sacrifice the numbers to save the people. Poor leaders sacrifice the people to save the numbers. — Simon Sinek Copy Share Image
Leadership is neither a rank nor a title. It is a choice. The choice to provide care and protection for those for… — Simon Sinek Copy Share Image
“Empathy is not something we offer to our customers or our employees from nine to five... (it) is... "a second by second,… — Simon Sinek Copy Share Image
And when a leader embraces their responsibility to care for people instead of caring for numbers, then people will follow, solve problems… — Simon Sinek Copy Share Image
Like a good parent can't also be his child's best friend, a leader with authority requires some separation from subordinates. — Simon Sinek Copy Share Image
“Great leaders are those who trust their gut. They are those who understand the art before the science. They win hearts before… — Simon Sinek Copy Share Image
The courage of leadership is giving others the chance to succeed even though you bear the responsibility for getting things done. — Simon Sinek Copy Share Image
“As leaders, it is our sole responsibility to protect our people and, in turn, our people will protect each other and advance… — Simon Sinek Copy Share Image
“Being the leader means you hold the highest rank, either by earning it, good fortune or navigating internal politics. Leading, however, means… — Simon Sinek Copy Share Image
The most effective leaders are actually better at guarding against danger when they acknowledge it that it exists. Cowards, in contrast, cling… — Simon Sinek Copy Share Image
If you want to be a great leader, remember to treat all people with respect at all times. For one, because you… — Simon Sinek Copy Share Image
Leaders are the ones who have the courage to go first, to put themselves at personal risk to open a path for… — Simon Sinek Copy Share Image
Quality effective leaders have the confidence to trust others to try, succeed, and sometimes to fail. We very often confuse personality with… — Simon Sinek Copy Share Image
The true value of a leader is not measured by the work they do. A leader's true value is measured by the… — Simon Sinek Copy Share Image
It is like when a player has a slump, we do not trade them, we coach them. It is the same with… — Simon Sinek Copy Share Image
The rank of office is not what makes someone a leader. Leadership is the choice to serve others with or without any… — Simon Sinek Copy Share Image
“For great leaders, The Golden Circle is in balance. They are in pursuit of WHY, they hold themselves accountable to HOW they… — Simon Sinek Copy Share Image
Good leadership is always human. It takes time and energy. It is hard work. Which is why good leadership is so special… — Simon Sinek Copy Share Image
Notoriously outspoken, his sentences always punctuated with profanities, General George S. Patton was the epitome of what a leader should be like - or… — Simon Sinek Copy Share
“When you are with Marines gathering to eat, you will notice that the most junior are served first and the most senior are served… — Simon Sinek Copy Share
A parent does not do everything for their kid. A parent that does everything for their kid produces a kid with no self-confidence. If… — Simon Sinek Copy Share
Don't wait for perfection before you start. Start somewhere so you can have something tangible you can work to perfect. — Simon Sinek Copy Share
Followers want to be taken care of. Leaders want to take care of others. We can all be leaders. — Simon Sinek Copy Share
“Goethe, the great nineteenth-century thinker, reportedly summed up, “You can easily judge the character of a man by how he treats those who can… — Simon Sinek Copy Share
Pursue the thing inside us and others will help us. Pursue the things outside us and others will compete with us. — Simon Sinek Copy Share
“When a WHY goes fuzzy, it becomes much more difficult to maintain the growth, loyalty and inspiration that helped drive the original success. By… — Simon Sinek Copy Share
“Without the protection of our leaders, everyone outside the inner circle is forced to work alone or in small tribes to protect and advance… — Simon Sinek Copy Share
Any great and inspiring leader or organization that ever existed set out to do something completely unrealistic. — Simon Sinek Copy Share
I try to find, celebrate and teach leaders how to build platforms that will inspire others. — Simon Sinek Copy Share
Instead of showing up to let everyone know how great we are, show up to find out how great everyone else is. — Simon Sinek Copy Share
Knowledge is understanding based on what has been studied and learned. Wisdom is understanding based on what has been felt and experienced. — Simon Sinek Copy Share
There's only one of me. With you using the why in the center of your work helps me. — Simon Sinek Copy Share
“they didn't examine the problem and accumulate data to figure out the best solution - they engineered the outcome they wanted from the beginning.… — Simon Sinek Copy Share