Skip to content

Appeal Quote by William Shakespeare

“If you would persuade, you must appeal to interest rather than intellect. We are advertis'd by our loving friends.” quote by William Shakespeare
Download Open image
“If you would persuade, you must appeal to interest rather than intellect. We are advertis'd by our loving friends.”

William Shakespeare

About This Quote

Source Play: "The Tempest", Act 2, Scene 1 (c. 1611)

Persuasion works best when it connects with desires, not just logic; emotions drive decisions.

In simple terms: Appeal to desire, not just mind.

Key Takeaway

Speak to interests, not intellect.

Themes

persuasion emotion communication

Mood

thoughtful strategic

Type

educational philosophical

When to use this quote

  • marketing
  • political speeches
  • negotiations
  • teaching

Key Concepts

rhetoric psychology motivation

Questions to Reflect On

  • What interests motivate your audience?
  • How can you balance logic and feeling?
A Different Perspective

Over‑reliance on emotion can manipulate.

3.0 out of 5 (10 ratings)

More by William Shakespeare

Explore all 5,604 William Shakespeare quotes

More Appeal quotes

Browse all 432 Appeal quotes