Ideas Quote by William Bernbach Download Open image “Adapt your techniques to an idea, not an idea to your techniques.” — William Bernbach ★ ★ ★ ★ ★ 3.5 out of 5 (10 ratings) Copy quoteShare Ideas Technique
Remember, you are expressing the techniques and not doing the techniques. — Bruce Lee Copy Share Image
Don't have a fixed idea in your head (that you have to use this or that technique). Use everything you've learned until now. — Masaaki Hatsumi Copy Share Image
If you have a truly big idea, the wrong technique won't kill it. And if you don't have a big idea, the right technique… — David Ogilvy Copy Share Image
You just need to take a look at my work to understand that I borrow and adapt an incredible amount of techniques from many… — Amaury Guichon Copy Share Image
I would rather have ideas and some difficulties of technique than a perfect technique and no ideas. — Mstislav Rostropovich Copy Share Image
Sometimes the best, and only effective, way to kill an idea is to put it into practice. — Sydney J. Harris Copy Share Image
My technique is the outcome of thinking for myself, of my own logic and approach; it is not borrowed from what others are doing. — Charlie Chaplin Copy Share Image
When you come up with a good idea, you don't have to do a whole lot. The idea does it for you. — Don Cornelius Copy Share Image
When you come up with a good idea, you dont have to do a whole lot. The idea does it for you. — Don Cornelius Copy Share Image
In order to execute the idea, you need a certain material that is going to allow you to do what you're challenged to do… — Michelle Stuart Copy Share Image
Nothing is so powerful as an insight into human nature... what compulsions drive a man, what instincts dominate his action. If you know these… — William Bernbach Copy Share Image
Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something… — William Bernbach Copy Share Image
All of us who professionally use the mass media are the shapers of society. We can vulgarise that society. We can brutalise it. Or… — William Bernbach Copy Share Image
Just because your ad looks good is no insurance that it will get looked at. How many people do you know who are impeccably… — William Bernbach Copy Share Image
Our job is to sell our clients' merchandise... not ourselves. Our job is to kill the cleverness that makes us shine instead of the… — William Bernbach Copy Share Image
The difference between the forgettable and the enduring is artistry. — William Bernbach Copy Share Image
Logic and over-analysis can immobilise and sterilize an idea. It's like love. The more you analyse it, the more it disappears. — William Bernbach Copy Share Image
No matter how skillful you are, you can't invent a product advantage that doesn't exist. And if you do, and it's just a gimmick,… — William Bernbach Copy Share Image
There is no such thing as a good or bad ad in isolation. What is good at one moment is bad at another. Research… — William Bernbach Copy Share Image
I think a new world will arise out of the religious mists when we approach our Bible with the idea that it is not… — Aiden Wilson Tozer Copy Share Image
Companies with cultures that celebrate diverse opinions and encourage the exchange of ideas have an advantage when solving difficult problems. A company that doesn't… — Doug McMillon Copy Share Image
You'd be surprised how hard it can often be to translate an action into an idea. — Karl Kraus Copy Share Image
I know for my wife and I, we always loved the idea of being young parents. It is an incredibly inspiring and challenging job… — Taylor Hanson Copy Share Image
That's the great secret of creativity. You treat ideas like cats: you make them follow you. — Ray Bradbury Copy Share Image
I've always been fascinated by the idea that there's no such thing as evil; it's all in your point of view. To one group… — Eli Roth Copy Share Image
The image of blacks usually is one of people who are suffering from hunger, unemployment, and poverty. The idea of them as agents and… — Grace Lee Boggs Copy Share Image
It revealed a cruelty that really made one wonder if the universe was such a good idea after all. — Jeff Lindsay Copy Share Image
Sometimes it's just enough for me to have the idea. I don't need to see it through to the end. When it actually happens,… — Amy Sedaris Copy Share Image
Love is like that, fragile and light. No wonder it rests upon our hearts in intangible moments, bids us follow fleeting thoughts and ideas… — Anonymous Copy Share Image
But I already saw no great difference between the psyche and spirituality. To amass knowledge without becoming wise is not my idea of progress… — M. Scott Peck Copy Share Image
