Be creative Quote by Theodore Levitt
“The fact that a consistendy highly creative person is generally irresponsible in the sense that we have used this term is in part predictable from what is known about the freewheeling fantasies of very young children.”
About This Quote
Source Book: Marketing Management by Theodore Levitt, 1960
Creative individuals often lack responsibility, reflecting the uninhibited imagination of children.
In simple terms: Creative people can be careless, similar to kids.
Balance creativity with accountability.
Themes
Mood
Type
When to use this quote
- team leadership
- project management
- innovation labs
- parenting
- education
Key Concepts
Questions to Reflect On
- How can organizations harness creativity without sacrificing responsibility?
- What structures support responsible innovation?
Creative freedom may clash with practical demands.