About Quote by Tadashi Yanai
“In general, the apparel industry isn't about continual process improvement or making the perfect piece of denim; it's about chasing trends.”
About This Quote
The fashion business prioritizes trend chasing over perfecting processes.
In simple terms: Fashion focuses on trends, not perfection.
Adapt quickly to trends.
Themes
Mood
Type
When to use this quote
- design
- marketing
- retail
- product development
Key Concepts
Questions to Reflect On
- How can brands balance trendiness with durability?
- What value does process improvement bring to fashion?
Chasing trends can sacrifice quality and sustainability.