Bigs Quote by Steve Lohr
“The catchall phrase big data means three things. First, it is a bundle of technologies. Second, it is a potential revolution in measurement. And third, it is a point of view, or philosophy, about how decisions will be-and perhaps should be-made in the future”
About This Quote
Source Article: "The Big Data Revolution", Wall Street Journal, 2012
Big data refers to a set of technologies, a new way to measure phenomena, and a philosophy that shapes future decision‑making.
In simple terms: Big data = tech, measurement, mindset.
Recognize all three aspects when evaluating big‑data projects.
Themes
Mood
Type
When to use this quote
- business strategy
- research design
- policy development
- product innovation
Key Concepts
Questions to Reflect On
- How does your organization balance technical potential with ethical responsibility?
- What decisions might be misled by data alone?
Overemphasis on technology can ignore ethical and privacy concerns.