"The typical American reports making about 70 [choices]……" — Sheena Iyengar
"The typical American reports making about 70 [choices] in a typical day."
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Sheena Iyengar
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27 Quotes by Sheena Iyengar
Sheena Iyengar has 27 quotes on this site.
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When we speak of choice, what we mean is the ability to exercise control over ourselves and our environment. In…
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We have the ability to create choice by altering our interpretations of the world.
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In order to 'hold fast' to something, one must allow oneself to be held to something. That commitment may be…
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It's easy to assume people are conforming when we witness them all choosing the same option, but when we choose…
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A clear right answer and the opportunity to change the options? This is the chooser’s dream.
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The typical Walmart today offers you 100,000 products.
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The key to getting the most from choice is to be choosy about choosing.
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In reality, many choices are between things that are not that much different. The value of choice depends on our…
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The phantasmagoria, the actual experience that we try to understand and organize through narrative, varies from place to place. No…
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The expansion of choice has become an explosion of choice.
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First-generation children were strongly influenced by their immigrant parents approach to choice. For them, choice was not just a way…
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[Americans] think that choice, as seen through the American lens, best fulfills an innate and universal desire for choice in…
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