Film Quote by Saul Bass
“I began as a graphic designer. As part of my work, I created film symbols for ad campaigns. I happened to be working on the symbols for Otto Preminger's 'Carmen Jones' and 'The Man With The Golden Arm' and at some point, Otto and I just looked at each other and said, 'Why not make it move?' It was as simple as that.”
About This Quote
Source Interview: Discussing design work on Otto Preminger films, date unknown
The designer recounts a spontaneous decision to animate film symbols, highlighting creative collaboration and simplicity in innovation.
In simple terms: A simple, shared idea led to moving symbols.
Collaborate and act on simple ideas.
Themes
Mood
Type
When to use this quote
- advertising campaigns
- film title design
- branding projects
- creative brainstorming
Key Concepts
Questions to Reflect On
- What simple ideas could you act on today?
- How does collaboration spark innovation?
Risk of oversimplifying complex design processes.