Book Quote by Sally Lloyd-Jones
“When we're about telling the best possible story, making the best possible book - we're thinking about the reader, rather than about our egos. And then we serve the story. Not the other way 'round.”
About This Quote
Source Interview: Writing Craft Podcast, 2021
Prioritizing the reader over personal ego leads to storytelling that serves the audience, not the author.
In simple terms: Focus on the reader, not ego.
Key Takeaway
Serve the story, not self.
Themes
writing
humility
audience focus
Mood
reflective
inspirational
Type
advice
philosophical
When to use this quote
- author workshops
- editorial meetings
- marketing pitches
Key Concepts
narrative design
selflessness
Questions to Reflect On
- How does ego affect your creative choices?
- What can you do to shift focus to the reader?
A Different Perspective
Readers may resist stories that feel self‑indulgent.
