Although Quote by Ryan Holmes
“Although social media is a relatively new form of communication, it has become the primary way retailers and customers are interfacing.”
About This Quote
Source Interview: Business Insights Podcast, 2023
Social media now dominates retailer‑customer interaction, reshaping commerce communication.
In simple terms: Social media is the main channel for retail communication.
Leverage social platforms for customer engagement.
Themes
Mood
Type
When to use this quote
- product launches
- customer service
- brand building
- market research
Key Concepts
Questions to Reflect On
- How can retailers balance online and offline channels?
- What strategies ensure inclusive customer outreach?
Reliance on social media can marginalize non‑digital audiences.