Communicator Quote by Roger Ailes
“If you are a good communicator, be unique: put yourself in your own commercials and do something a little different. To the extent you can focus on what it is you want to change, what it is you know how to change, and what it is you think will make life better for other people, you're going to do better.”
About This Quote
Source Business communication guide, 2000s, interview
Unique personal branding in communication involves self‑promotion and focusing on change you can influence for others’ benefit.
In simple terms: Stand out by marketing yourself and targeting change you can make.
Key Takeaway
Craft a distinct, purpose‑driven message.
Themes
communication
branding
leadership
innovation
personal growth
Mood
confident
strategic
inspirational
Type
motivational
leadership
When to use this quote
- marketing campaigns
- team meetings
- social media posts
- public talks
Key Concepts
self‑promotion
change management
audience targeting
Questions to Reflect On
- What unique angle can you bring to your message?
- How will you measure the impact of your communication?
A Different Perspective
Uniqueness may clash with authenticity or audience expectations.
![“They [NPR] are, of course, Nazis. They have a kind of Nazi attitude. They are the left wing of Nazism. These guys don't want any other point of view. They don't even feel guilty using tax dollars to spout their propaganda. They are basically Air America with government funding to keep them alive.” quote by Roger Ailes](https://sms4smile.com/quotes/img-quotes/2d6/roger-ailes-2123_air_they-npr-are-of-course-nazis-they-have-a_166351.jpg)
