Add Quote by Reid Hoffman
“Everyone, you know, during crises times, is much more focused on, okay, how do we get the boat completely seaworthy, sailing along well, and everything going well? And so as long as you're communicating how the general strategy of the company and how the work they can do to add to that and to make that more successful and the thing that they can contribute to that, that is generally very motivating for employees in crisis times.”
About This Quote
Source Speech: Interview on crisis leadership, 2023
In crises, employees stay motivated when they see how their work fits the overall strategy and contributes to success.
In simple terms: Link work to strategy to motivate during crises.
Communicate clear strategy and impact.
Themes
Mood
Type
When to use this quote
- company meetings
- team briefings
- project planning
- change initiatives
Key Concepts
Questions to Reflect On
- How can leaders ensure strategy is understood?
- What signals keep employees engaged?
If strategy is vague, motivation may still falter.