Money Quote by Paul B. Carroll and Chunka Mui
““To avoid getting caught up in excessive financial engineering, you should start with two broad questions: Can the strategy withstand sunshine? Can the strategy withstand storms?””
About This Quote
Source Speech: Financial Strategy Talk, 2023
A robust strategy must survive both good and bad market conditions, not just ideal scenarios.
In simple terms: Test strategies in both good and bad times.
Design for resilience.
Themes
Mood
Type
When to use this quote
- investment planning
- portfolio construction
- risk assessment
Key Concepts
Questions to Reflect On
- How do you measure a strategy's durability?
- What worst‑case scenarios have you ignored?
Even with testing, unpredictable black‑swans can still cause failure.