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Ads Quote by Norman Pearlstine

“The issues for journalism and journalists, we see obvious places where presentation is very different in a digital space from traditional print. If you go to a New York Times homepage, you cannot get to a story about the Ukraine without a click-off on a banner ad or a slide show. They're not alone…” quote by Norman Pearlstine
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“The issues for journalism and journalists, we see obvious places where presentation is very different in a digital space from traditional print. If you go to a New York Times homepage, you cannot get to a story about the Ukraine without a click-off on a banner ad or a slide show. They're not alone in that - you think you're clicking on a video about a news event and you have a 30-second ad that you have to watch before you can get to it.”

Norman Pearlstine

About This Quote

Source Article: The New York Times, 2023

Digital journalism adds ads and clicks that interrupt seamless access to stories, unlike traditional print.

In simple terms: Online news is cluttered with ads and extra steps.

Key Takeaway

Seek ad‑free sources for clear news.

Themes

media digital transformation advertising accessibility

Mood

critical informative

Type

media technology

When to use this quote

  • reading news
  • research
  • education
  • media consumption

Key Concepts

journalism user experience monetization

Questions to Reflect On

  • How can readers navigate ads without missing info?
  • What alternatives exist to ad‑heavy sites?
A Different Perspective

Ads can bias perception and reduce trust in content.

4.7 out of 5 (10 ratings)

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