Arms Quote by Noreena Hertz
“Back in the 1970s, Kodak tried to give $25m to a black civil rights organisation in Rochester, New York. The company's shareholders rose up in arms: making this politically charged offering wasn't the reason they had entrusted Kodak with their money. The donation was withdrawn.”
About This Quote
Source Book: The Business of Humanity by Noreena Hertz, 2020
Corporate philanthropy can clash with shareholder expectations, especially on politically sensitive issues.
In simple terms: Donations may provoke backlash if perceived as risky.
Align charitable actions with stakeholder values.
Themes
Mood
Type
When to use this quote
- budget planning
- public relations
- nonprofit funding
- shareholder meetings
Key Concepts
Questions to Reflect On
- How can companies balance social goals with investor expectations?
- What processes ensure transparent decision‑making?
Shareholders may prioritize profit over ethical considerations.