About Quote by Mike Marsh
“Only a couple of companies in the world have the experience of building these machines, although the market need, if RFID did take off, would be for about 1 million of the machines running in parallel.”
About This Quote
Only a few firms have the expertise to produce RFID machines, yet market demand could reach a million units if the technology succeeds.
In simple terms: Few companies can build RFID; demand may be huge.
Key Takeaway
Invest in expertise to meet potential demand.
Themes
technology
market
expertise
Mood
cautious
strategic
Type
business
analytical
When to use this quote
- business strategy
- investment
- technology adoption
Key Concepts
RFID
production scaling
Questions to Reflect On
- How can you mitigate production risk?
- What partnerships could expand capacity?
A Different Perspective
Risk of market failure exists.
