Capacity Quote by Michael Graves
“Architectural and product designs have a narrative capacity - you can start to tell a story about them and imagine a lot of things.”
About This Quote
Source Interview: Architectural Design Talk, 2015
Designs can tell stories, allowing imagination to shape narratives around spaces and products.
In simple terms: Design narrates.
Use storytelling in design.
Themes
Mood
Type
When to use this quote
- product launch
- branding
- architecture education
Key Concepts
Questions to Reflect On
- How can narrative enhance usability?
- When does story hinder practicality?
Narrative may limit functional focus.