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Achieve Quote by Thomas Watson, Jr

“Great design will not sell an inferior product, but it will enable a great product to achieve its maximum potential.” quote by Thomas Watson, Jr
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“Great design will not sell an inferior product, but it will enable a great product to achieve its maximum potential.”

Thomas Watson, Jr

About This Quote

Source Speech: IBM Corporate Leadership, 1965

Great design amplifies a product’s strengths, allowing it to reach its fullest capability.

In simple terms: Good design helps a product succeed.

Key Takeaway

Invest in thoughtful design.

Themes

design technology business excellence

Mood

inspirational pragmatic

Type

strategic motivational

When to use this quote

  • consumer electronics
  • software platforms
  • automotive design

Key Concepts

product development user experience innovation strategy

Questions to Reflect On

  • How can design and product strategy align?
  • What metrics gauge design effectiveness?
A Different Perspective

Design alone cannot compensate for a flawed product concept.

4.8 out of 5 (8 ratings)

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