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Change Quote by Mason Cooley

“Perversity depends on reversal and substitution.” quote by Mason Cooley
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“Perversity depends on reversal and substitution.”

Mason Cooley

About This Quote

Source Quote Collection: The Little Book of Wisdom, 1995

Wit often arises from turning expectations upside down and swapping familiar ideas.

In simple terms: Humor comes from reversal and substitution.

Key Takeaway

Use unexpected twists to create humor.

Themes

humor creativity language paradox surprise

Mood

playful witty

Type

literary humorous

When to use this quote

  • stand‑up comedy
  • advertising slogans
  • teaching concepts
  • social commentary

Key Concepts

Literary theory cognitive linguistics comedy writing

Questions to Reflect On

  • What assumptions can you flip for comedic effect?
  • How does substitution change meaning?
A Different Perspective

May not work if the audience lacks shared context.

4.7 out of 5 (3 ratings)

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