Brain Quote by Martin Lindstrom

“Build a valuable brand by branding what is valuable about you.”

— Ryan Lilly

A brand is an emotional construct. It helps you to project an image to the world which you'd like to own.

— Martin Lindstrom

The currency of universal values make brands innately sharable.

— Simon Mainwaring

A brand is a storehouse of trust that matters more and more as choices multiply. People want to simplify their lives.

— Niall FitzGerald

You could also say that a precious brand often has rituals associated with it. They reinforce the specialness of the brand. And of course…

— Andrew Doyle

If marketers could uncover what is going on in our brains that makes us choose one brand over another-what information passes through our brain's…

— Martin Lindstrom

We understand that we, as a brand, have transcended a brand, and we are part of our cultural identity, and there's a responsibility that…

— Richelieu Dennis

“The word “brand” has now taken an individualized and highly personalized shift toward how you are perceived in the minds of others.”

— Susan C. Young

To get into the consumer's mind, you have to sacrifice. You have to reduce the essence of your brand to a single thought or…

— Al Ries

A brand is a living entity-and it is enriched or undermined cumulatively over time, the product of a thousand small gestures.

— Michael Eisner

You can understand so much about how consumers perceive a brand by analyzing their spontaneous, subconscious responses.

— Rana el Kaliouby

“But when a company clearly communicates their WHY, what they believe, and we believe what they believe, then we will sometimes go to extraordinary…

— Simon Sinek