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Discovery Quote by Marshall McLuhan

“Erwin Schrodinger has explained how he and his fellow physicists had agreed that they would report their new discoveries and experiments in quantum physics in the language of Newtonian physics. That is, they agreed to discuss and report the non-visual, electronic world in the language of the…” quote by Marshall McLuhan
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“Erwin Schrodinger has explained how he and his fellow physicists had agreed that they would report their new discoveries and experiments in quantum physics in the language of Newtonian physics. That is, they agreed to discuss and report the non-visual, electronic world in the language of the visual world of Newton.”

Marshall McLuhan

About This Quote

Source Book: Understanding Media: The Extensions of Man, 1964, discussion of interdisciplinary communication

McLuhan notes scientists translate abstract quantum concepts into familiar Newtonian terms for broader comprehension

In simple terms: Scientists use familiar language to explain complex ideas

Key Takeaway

Bridge complex ideas with familiar analogies

Themes

communication science translation

Mood

analytical reflective

Type

academic philosophical

When to use this quote

  • educational lectures
  • science journalism
  • public outreach

Key Concepts

media theory science communication interdisciplinary studies

Questions to Reflect On

  • What are the risks of oversimplifying science?
  • How can we balance accuracy with accessibility?
A Different Perspective

Simplification can obscure nuance of meaning

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