Benefits Quote by Leonard L. Berry
“Value equals benefits received for burdens endured.”
About This Quote
Source Book: Marketing Services, Leonard L. Berry, 1985
Value is the benefit you receive compared to the effort you endure.
In simple terms: Value equals benefit minus burden.
Balance benefits against effort.
Themes
Mood
Type
When to use this quote
- purchasing decisions
- service design
- employee workload
- project evaluation
Key Concepts
Questions to Reflect On
- How do you quantify burden?
- When is a small benefit worth a large effort?
Benefits can be subjective and hard to measure.