Dessert Quote by Judith Fertig
““Let's not freak out here," Jett said, ever the diplomat in venom green nail polish and little skull earrings. "People aren't going to come until they've had their dinner. Pie is for dessert." Maggie and I stood behind the counter, arms folded, and stared out the display window. Jett shook her head. Leave it to her to be remarkably upbeat while the rest of us were uncharacteristically morose. "Maybe we should open up so that this wonderful pie aroma brings them in," she said brightly. She opened the door and used it to fan the pie air out onto the street. And it worked. Somebody walked in.””
About This Quote
Source Novel: Unknown, possibly contemporary fiction
A character uses optimism and sensory appeal to attract customers despite a gloomy atmosphere.
In simple terms: Optimism and aroma draw people in.
Key Takeaway
Leverage positivity and sensory cues.
Themes
optimism
marketing
atmosphere
customer service
Mood
hopeful
energetic
Type
motivational
narrative
When to use this quote
- restaurants
- retail
- street vendors
- event promotion
Key Concepts
psychology of scent
social dynamics
hospitality
Questions to Reflect On
- How can mood influence consumer behavior?
- What other senses could be used?
A Different Perspective
May not work if product quality is poor.
