Behavior Quote by Judith E. Glaser
“I want to share that I had and still do, and a great relationship with Angela Ahrendts. She was the CEO of Burberry. One of the things that I saw her do at Burberry was that every person she screened for a job, they had to go through the trust test. Do they understand what trust even means. Do they consider it in their life. If people didn't pass that part of the test, they didn't get into Burberry, because she wanted a team. It was extraordinary to be with her, because she brought them to the height of their best behaviors, including trust, which is the most important thing here.”
About This Quote
Trust is positioned as a non‑negotiable hiring criterion, shaping a culture where employees internalize and act on trust in every decision.
In simple terms: Hiring based on trust elevates behavior.
Trust filters talent.
Themes
Mood
Type
When to use this quote
- Recruiting senior staff
- Team formation
- Performance reviews
- Leadership development
Key Concepts
Practical Applications
- Designing trust‑centric interview processes
- Creating trust‑focused onboarding
Questions to Reflect On
- How does trust as a hiring filter affect diversity?
- Can trust be measured objectively?
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