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Design Quote by John M. Carroll

“The worst misstep one can make in design is to solve the wrong problem.” quote by John M. Carroll
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“The worst misstep one can make in design is to solve the wrong problem.”

John M. Carroll

About This Quote

Source Book: The Nurnberg Funnel, 1990

Design fails when it targets the wrong problem, wasting effort and resources.

In simple terms: Fix the right problem first.

Key Takeaway

Identify the real need before designing.

Themes

design problem solving focus

Mood

reflective analytical

Type

advice strategic

When to use this quote

  • product development
  • UX research
  • business planning
  • innovation workshops

Key Concepts

human-centered design strategic thinking

Questions to Reflect On

  • What problem are you assuming to solve?
  • How can you validate the problem before designing?
A Different Perspective

If the problem definition is wrong, even perfect solutions miss the mark.

4.8 out of 5 (4 ratings)

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