Book Quote by John Kremer
“Not everything that counts can be counted. You can count sales. You can count fans and followers. You can count pins and tweets. But you can't count passion. You can't count commitment. You can't count engagement. You can't count relationships.”
About This Quote
Source Speech: Business Leadership Talk, 2015
Quantitative metrics capture measurable outcomes, but they miss intangible human elements like passion and commitment.
In simple terms: Numbers miss heart and drive.
Value intangible qualities.
Themes
Mood
Type
When to use this quote
- team building
- customer loyalty
- brand development
- employee motivation
Key Concepts
Questions to Reflect On
- How do you measure passion in your work?
- What intangible factors drive your organization?
Metrics alone cannot sustain long‑term success without emotional investment.