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Fins Quote by Jim Howick

“You can't afford to make the shark look good so you do most of it with ominous music and a fin.” quote by Jim Howick
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“You can't afford to make the shark look good so you do most of it with ominous music and a fin.”

Jim Howick

About This Quote

Source Interview: The Art of Monster Design, 2018

Relying on visual cues like a fin and ominous music to make a dangerous creature seem appealing can be manipulative and shallow.

In simple terms: Using sound and sight to mask danger.

Key Takeaway

Avoid superficial tricks; focus on depth.

Themes

media manipulation creature design sound design

Mood

critical analytical

Type

cautionary thought‑provoking

When to use this quote

  • film production
  • video games
  • advertising
  • theme parks
  • theatre

Key Concepts

psychology aesthetic deception storytelling

Questions to Reflect On

  • What ethical limits exist in making villains appealing?
  • How can design convey danger without gimmicks?
A Different Perspective

Audiences may become desensitized to such tactics, reducing impact.

3.8 out of 5 (10 ratings)

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