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Computers Quote by James Essinger

“Hollerith learned a lesson that all vendors of data processing devices and computers have learned at some point: that the biggest market for information processing systems is usually not the government sector, still less scientific or mathematical laboratories, but the offices of commercial…” quote by James Essinger
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““Hollerith learned a lesson that all vendors of data processing devices and computers have learned at some point: that the biggest market for information processing systems is usually not the government sector, still less scientific or mathematical laboratories, but the offices of commercial organizations.””

James Essinger

About This Quote

Source Book: The Computer: A History of the Information Machine, 2011

The biggest buyers of data processing tech are commercial offices, not governments or labs.

In simple terms: Businesses drive demand for computers.

Key Takeaway

Target commercial markets first.

Themes

business technology market adoption commercialization

Mood

pragmatic analytical

Type

observational strategic

When to use this quote

  • selling software
  • hardware procurement
  • IT budgeting
  • enterprise digital transformation

Key Concepts

economics technology diffusion enterprise needs

Questions to Reflect On

  • How can you identify the most profitable commercial niche?
  • What factors make offices prioritize data processing?
A Different Perspective

Assuming all sectors have similar needs can mislead strategy.

2.6 out of 5 (6 ratings)

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