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Ambition Quote by James C. Collins

“Level 5 leaders channel their ego needs away from themselves and into the larger goal of building a great company. It's not that Level 5 leaders have no ego or self-interest. Indeed, they are incredibly ambitious-but their ambition is first and foremost for the institution, not themselves.” quote by James C. Collins
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“Level 5 leaders channel their ego needs away from themselves and into the larger goal of building a great company. It's not that Level 5 leaders have no ego or self-interest. Indeed, they are incredibly ambitious-but their ambition is first and foremost for the institution, not themselves.”

James C. Collins

About This Quote

Source Book: Good to Great by Jim Collins, 2001

Level 5 leaders redirect personal ego toward the organization’s mission, balancing ambition with humility.

In simple terms: Great leaders put the company before self.

Key Takeaway

Lead with humility and purpose.

Themes

leadership humility ambition teamwork

Mood

inspirational strategic

Type

business philosophical

When to use this quote

  • corporate
  • non‑profit
  • startup
  • turnaround
  • team building

Key Concepts

Level 5 leadership ego management

Questions to Reflect On

  • How do you keep ego in check?
  • What structures support self‑less leadership?
A Different Perspective

Ego can resurface under pressure.

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