Attention Quote by Jakob Nielsen

The most common mistakes are showing people your product- don't show them your product, it's sort of like telling them bout a feature.

— Emmett Shear

“new interfaces are most understandable when they build on what users (and audiences) already know.”

— Nathan Shedroff

Design a clear and simple interface. The primary task of the interface is to present the player with a choice of the available actions…

— Jordan Mechner

Even the best designers produce successful products only if their designs solve the right problems. A wonderful interface to the wrong features will fail.

— Jakob Nielsen

...pay attention to what users do, not what they say.

— Jakob Nielsen

“It is becoming progressively easier for many users to get precisely what they want by designing it for themselves.”

— Eric von Hippel

“Do people even look at one another?" "Not really. Everything that matters is on your screen. There's an agenda that rearranges itself. There's a…

— Robin Sloan

The principles of good human-to-computer interface design are simplicity, support, clarity, encouragement, satisfaction, accessibility, versatility, and personalization. While it’s essential to heed these, it’s…

— Sharon Lee

Reporting provides reminders that things are always more complicated than you think.

— John Jeremiah Sullivan

This 'users are idiots, and are confused by functionality' mentality of Gnome is a disease. If you think your users are idiots, only idiots…

— Linus Torvalds

When creating great experiences, it's not so much about doing what users expect. Instead, it's about creating a design that clearly meets their needs…

— Jared Spool

A powerful tool in the early stages of developing scenarios is to pretend the interface is magic. If your persona has goals and the…

— Alan Cooper