““Wallace, Goldwater, and Nixon recognized and sought to take advantage of existing bigotry in the voting public, bigotry they did not create but which they stoked, legitimized, and encouraged. They did so not to inflict further pain and humiliation on nonwhites, though that consequence was sure to follow from their actions. Rather, they were willing to play racial hardball to get elected. These racial demagogues acted out of strategic racism. This chapter’s principal””