Amazon Quote by Howard Stringer
“The futures of Crackle and Hulu and so forth become more and more important as we connect to more and more devices. We need our content to make our services as attractive as Apple's or Amazon's or Microsoft's. We're in a brave new world of fierce competition.”
About This Quote
Content must become as appealing as major tech platforms to stay competitive in a device‑rich market.
In simple terms: Content must rival top tech platforms to stay competitive.
Key Takeaway
Make content as attractive as leading platforms.
Themes
business
technology
competition
Mood
strategic
forward‑looking
Type
business
analysis
When to use this quote
- media strategy
- product development
- marketing
- null
Key Concepts
user experience
branding
innovation
Questions to Reflect On
- What makes content attractive?
- How do devices shape content consumption?
A Different Perspective
It may ignore content quality.
