Color Quote by Hans H Wellisch
“There is no such thing as "the user". Users... come in all shapes, sizes, and colors, and they have widely varying information needs.”
About This Quote
Users are diverse and cannot be reduced to a single archetype; design must accommodate varied needs and contexts.
In simple terms: People are diverse; design for all.
Design inclusively for varied users.
Themes
Mood
Type
When to use this quote
- software development
- public services
- educational tools
Key Concepts
Questions to Reflect On
- How can you identify core user groups?
- What methods reveal hidden user needs?
Over‑generalization may dilute specific user needs.