Choice Quote by Graeme Souness
“As a manager, when you can't get your first target do you go and spend on your second, third, fourth choice?”
About This Quote
Source Interview: Sports management discussion, 2022
When a primary goal fails, a manager must decide whether to reallocate resources to secondary options or persist with the original target.
In simple terms: Decide between shifting focus or persisting after a missed target.
Weigh persistence against strategic reallocation.
Themes
Mood
Type
When to use this quote
- team sports
- project management
- business strategy
Key Concepts
Questions to Reflect On
- When is it wiser to persist?
- How to prioritize secondary goals?
Shifting focus may dilute effort and reduce overall impact.