Making Quote by Ernesto Cardenal
“Slogan-making is not poetry.”
About This Quote
Source Essay: “The Poetics of Slogans” by Ernesto Cardenal, 1975
Slogans lack poetic depth.
In simple terms: Slogans are not poetry.
Key Takeaway
Seek richer expression beyond slogans.
Themes
language
art
communication
Mood
critical
analytical
Type
literary
media
When to use this quote
- advertising
- political campaigning
- branding
- social media
- public discourse
Key Concepts
rhetoric
literary criticism
media studies
Questions to Reflect On
- When can a slogan be effective?
- How do you make a slogan more poetic?
A Different Perspective
Slogans can be powerful despite simplicity.
