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Ads Quote by Erica Jong

“What all the ads and whorescopes seemed to imply was that if only you took proper care of your smells, your hair, your boobs, your eyelashes, your armpits, your crotch, your stars, your scars, your choice of Scotch in bars - you would meet a beautiful powerful, potent, and rich man who would…” quote by Erica Jong
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“What all the ads and whorescopes seemed to imply was that if only you took proper care of your smells, your hair, your boobs, your eyelashes, your armpits, your crotch, your stars, your scars, your choice of Scotch in bars - you would meet a beautiful powerful, potent, and rich man who would satisfy every longing, fill every hole, make your heart skip a beat (or stand still), make you misty, and fly you to the moon (preferably on gossamer wings), where you would live totally satisfied forever.”

Erica Jong

About This Quote

Source Essay: Consumer Culture and Desire, 1995

Advertising promises that perfect self-care leads to an ideal partner and ultimate fulfillment.

In simple terms: Ads claim perfect care yields perfect love.

Key Takeaway

Question consumer promises.

Themes

media consumerism desire

Mood

skeptical thoughtful

Type

critical social commentary

When to use this quote

  • marketing analysis
  • personal expectations
  • relationship building

Key Concepts

materialism idealization

Questions to Reflect On

  • How does advertising shape self-image?
  • What realistic standards can we set?
A Different Perspective

Promises are unrealistic.

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