Company Quote by Eric Schmidt
“We don't have a traditional strategy process, planning process like you'd find in traditional technical companies. It allows Google to innovate very, very quickly, which I think is a real strength of the company.”
About This Quote
Source Speech: Google’s 2015 Annual Shareholder Meeting
Google’s lack of a formal strategy process enables rapid innovation, seen as a competitive advantage.
In simple terms: Skipping formal planning speeds up innovation.
Key Takeaway
Embrace flexible, iterative approaches.
Themes
innovation
strategy
agility
Mood
strategic
optimistic
Type
business
technology
When to use this quote
- product development
- startup culture
- tech leadership
- R&D labs
Key Concepts
organizational design
speed
risk management
Questions to Reflect On
- How do you balance speed with strategic foresight?
- What risks arise without formal planning?
A Different Perspective
May lead to chaotic direction or missed long‑term goals.
