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Good enough Quote by Doree Shafrir

“She usually operated under the assumption that quantity tended to beget not only quality, but also traffic. The more you wrote, the more you figured out what people liked to read, and then you could just write more of that, and presumably each post would be better than the last one. And there was…” quote by Doree Shafrir
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““She usually operated under the assumption that quantity tended to beget not only quality, but also traffic. The more you wrote, the more you figured out what people liked to read, and then you could just write more of that, and presumably each post would be better than the last one. And there was definitely a point where, if your posts got really shitty, people stopped reading. The secret was learning how to churn out posts that were just good enough quality-wise, and do a lot of them.””

Doree Shafrir

About This Quote

Source Interview: The New York Times, 2015

Creating many decent pieces lets you learn audience preferences, but overproducing can lower standards and alienate readers.

In simple terms: Write often to learn, but keep quality in check.

Key Takeaway

Balance quantity with quality.

Themes

content creation learning audience engagement

Mood

reflective pragmatic

Type

advice observational

When to use this quote

  • blogging
  • social media posts
  • newsletter writing

Key Concepts

feedback loops iteration quality control

Questions to Reflect On

  • How do you decide when a post is “good enough”?
  • What metrics help you maintain standards?
A Different Perspective

Too many low‑quality posts can damage reputation.

2.8 out of 5 (7 ratings)

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