Always Quote by Dick Costolo
“Twitter is the perfect complement to television. TV has always been social. You talk to the person you're sitting next to on the couch. You talk to the people you're - you know, at work with the next day around the proverbial water cooler.”
About This Quote
Source Speech: Tech Conference Keynote, Dick Costolo, 2012
Television and social media both foster communal conversation, but TV’s immediacy is replaced by online interaction.
In simple terms: TV social, Twitter social, both connect people.
Key Takeaway
Leverage both platforms for richer dialogue.
Themes
media
communication
technology
community
Mood
reflective
optimistic
Type
strategic
observational
When to use this quote
- marketing
- customer service
- public relations
- event planning
Key Concepts
social networking
broadcast media
real‑time interaction
Questions to Reflect On
- How can we ensure inclusive conversations online?
- What role does TV still play in community building?
A Different Perspective
Online platforms can create echo chambers, limiting diverse viewpoints.
