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Quote by Dean Cavanagh

“Don't Let The Medium Massage The Message” quote by Dean Cavanagh
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““Don't Let The Medium Massage The Message””

Dean Cavanagh

About This Quote

Source Article: "Don't Let The Medium Massage The Message" by Dean Cavanagh, 2015

The medium shapes how a message is perceived, often distorting its original intent.

In simple terms: Medium influences message perception.

Key Takeaway

Be aware of how format changes meaning.

Themes

communication media perception

Mood

critical reflective

Type

analytical observational

When to use this quote

  • advertising
  • journalism
  • social media
  • public speaking

Key Concepts

semiotics information theory

Questions to Reflect On

  • How does your chosen platform affect your core idea?
  • Can you separate content from format?
A Different Perspective

Message can be lost if medium dominates content.

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