““DAY 12: BUILD A SIMPLE SPEAKER ONE-SHEET Now that your flagship presentation has some texture and shape, you can summarize it on a speaker one-sheet. Local networking groups, chambers of commerce, and association chapters often want to see this before booking you to speak in front of your hand-selected target market of prospects. Lay out a simple one-sheet in Microsoft Word, or pay a little extra for a designer to format it more professionally. The building blocks are: 1. One or more Topics/Programs 2. Target Audience(s) 3. Benefits (especially in headlines and program titles) 4. Your Mini-Biography 5. Your Sample Client List 6. Testimonial clips about the quality of your programs 7. Your Contact Information””
