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Appeals Quote by Daniel Kahneman

“The psychologist, Paul Rozin, an expert on disgust, observed that…” quote by Daniel Kahneman
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“The psychologist, Paul Rozin, an expert on disgust, observed that a single cockroach will completely wreck the appeal of a bowl of cherries, but a cherry will do nothing at all for a bowl of cockroaches.”

Daniel Kahneman

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