Right choice Quote by Daniel Kahneman
““Participants in a well-known experiment are given a choice of drawing a marble from one of two urns, in which red marbles win a prize: Urn A contains 10 marbles, of which 1 is red. Urn B contains 100 marbles, of which 8 are red. Which urn would you choose? The chances of winning are 10% in urn A and 8% in urn B, so making the right choice should be easy, but it is not: about 30%–40% of students choose the urn with the larger number of winning marbles, rather than the urn that provides a better chance of winning.””
About This Quote
Source Study: Decision-Making Experiments, Kahneman & Tversky, 1979
People often ignore probabilities and focus on the number of favorable outcomes, leading to suboptimal choices.
In simple terms: People choose based on count, not chance.
Consider actual odds, not just counts.
Themes
Mood
Type
When to use this quote
- choosing investments
- medical test interpretation
- lottery tickets
- resource allocation
Key Concepts
Questions to Reflect On
- Why do we favor larger absolute numbers?
- How can we train to evaluate probabilities better?
People may be swayed by vivid numbers, overlooking statistical advantage.