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Quote by Daniel Kahneman

“Indeed, the mere exposure effect is actually stronger for stimuli that the individual never consciously sees” quote by Daniel Kahneman
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““Indeed, the mere exposure effect is actually stronger for stimuli that the individual never consciously sees””

Daniel Kahneman

About This Quote

Source Research Paper: “The Mere Exposure Effect” by Daniel Kahneman, 1992

Unseen stimuli can still shape preferences more strongly than visible ones.

In simple terms: Invisible cues affect choices.

Key Takeaway

Mind hidden influences in decisions.

Themes

perception bias exposure decision‑making

Mood

analytical reflective

Type

academic psychological

When to use this quote

  • advertising
  • product design
  • social media
  • personal relationships

Key Concepts

cognitive psychology subconscious processing marketing

Questions to Reflect On

  • What unseen cues affect your choices?
  • How can you mitigate subconscious bias?
A Different Perspective

People may resist acknowledging unseen influences.

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