Skip to content

Bigs Quote by Daniel Gilbert

“Few of us can accurately gauge how we will feel tomorrow or next week. That's why when you go to the supermarket on an empty stomach, you'll buy too much, and if you shop after a big meal, you'll buy too little.” quote by Daniel Gilbert
Download Open image
“Few of us can accurately gauge how we will feel tomorrow or next week. That's why when you go to the supermarket on an empty stomach, you'll buy too much, and if you shop after a big meal, you'll buy too little.”

Daniel Gilbert

About This Quote

Source Book: Stumbling on Happiness by Daniel Gilbert, 2006

We cannot reliably predict future emotions, leading to irrational decisions like over- or under‑shopping based on current hunger.

In simple terms: Future feelings are unpredictable, causing poor choices.

Key Takeaway

Recognize emotional bias when planning purchases.

Themes

decision making self‑control future bias

Mood

reflective pragmatic

Type

advice psychology

When to use this quote

  • grocery shopping
  • budget planning
  • meal timing
  • online ordering

Key Concepts

prospect theory affect heuristic

Questions to Reflect On

  • How do you usually misjudge your future needs?
  • What strategies can reduce hunger‑driven buying?
A Different Perspective

Your predictions may be wrong; adjust for uncertainty.

2.1 out of 5 (8 ratings)

More by Daniel Gilbert

Explore all 76 Daniel Gilbert quotes

More Bigs quotes

Browse all 15,539 Bigs quotes