Findings Quote by Colin Greenwood
“With our website we didn't want people to come to our site and find out about Radiohead. We wanted them to come to our site and find out about what Radiohead are finding out about.”
About This Quote
Source Interview: Radiohead Radio:, 2008
A desire for audiences to discover the band's evolving artistic direction rather than static past hits.
In simple terms: Guide listeners to new creative work.
Key Takeaway
Promote current projects over legacy.
Themes
media
music
branding
Mood
strategic
optimistic
Type
marketing
innovative
When to use this quote
- concert promotion
- social media campaigns
- press releases
- fan community building
Key Concepts
audience engagement
artist evolution
marketing strategy
Questions to Reflect On
- How can you balance legacy with innovation?
- What channels best showcase new material?
A Different Perspective
Fans may cling to nostalgia, resisting change.
![“I kind of pride myself on coming onto things that are well-oiled machines and finding a way to bring what I bring and fit in, and raise it to another level if I can. And this [Code Black ] has been another one of those really fun success stories, much like Parks And Recreation, although obviously…” quote by Rob Lowe](https://sms4smile.com/quotes/img-quotes/ea3/rob-lowe-855_black_i-kind-of-pride-myself-on-coming-onto-th_6557.jpg)
